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Archive for July 17th, 2006

When media interviews go wrong

Matthew Stibbe – writer-in-chief at Articulate Marketing and Editor of ModernPilot.com – has a nice summary of what can make a media interview go wrong, from the interviewer’s standpoint and the interviewee’s. What I like about his list is that it’s refreshingly candid (“sometimes after eight or ten interviews I sort of lose the will [...]

Asking the right sorts of questions

Hosts: are you asking the right sorts of questions? Journalist and writing coach Chip Scanlan has some good examples of how NOT to ask questions on his blog, in an article based on the work of John Sawatsky, a Canadian journalist and teacher . Used carefully, questions can make the difference between an answer and [...]